Ready to drink.
Ready to party!
effect® MIX
effect® MIX is a powerful mix.
Open a can and party hard: effect® MIX is the new party flavour for on the go! The perfect mix of effect® energy drink and high-quality 9 MILE vodka in a cool matt black look. Fans of ready-mixed alcoholic drinks can get their hands of true quality. And get every party started.
Global Player
Available in 57 countries around the world
Turbocharged sales
Over 250 million cans sold in 2023
Social Media
More than 285 million social media contacts
Awarded by the industry
Ready-to-serve vodka energy
The classic mix for on the go
The 10% alcohol content ready-to-serve effect® shows you have good taste and a flair for trends. Thanks to the excellent combination of effect® flavour and 9 MILE VODKA, all taste and party fans will get their money’s worth.
More energy.
Discover our entire range
effect® on Instagram
Schmeckt genauso krass, wie es aussieht! 🍇💥 SKALA 1 - 10: wie sehr feiert ihr HABIBI BERRY? Ballert es in die Kommentare! 👇💯
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Pure darkness, pure power. 😈🖤
🏎️: Audi A4B8
🥤: effect® HABIBI BERRY
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effect® HABIBI BERRY goes Big Apple! 🤩🌃🗽✨ Spotted in NYC by @dennis_leuchter – thanks for the video! 🍇
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Welche Tuning-Teile sollen wir beim nächsten Mal verlosen? 👀
Gemeinsam mit unserem Tuning-Partner @maxtondesign_germany haben wir kürzlich einen Heckansatz, Heckspoiler und eine Frontspoilerlippe an unsere Community verlost – und die Gewinner konnten die Montage live in Melle verfolgen! 🤝
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PT. 2 // @schubi_akpella wieder alles abgerissen 😤🧨🔥 powered by effect®
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@ronbielecki im Logistik-Praktikum: Profi vs. Praktikant - wer macht das Rennen? 📦💪🔥💯
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Deluxe Refreshment mit effect® STRAWBERRY APRICOT - für jede Gelegenheit 🤝 Wer hat’s schon probiert? 🍓🍑💯
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Keepin‘ it classic with the Manta B! 💜🫡
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Need a boost? 👀🔋
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GASTRONOMY
We are the turbo for success
We are the specialists for creative marketing solutions and successful brand management. With our in-depth expertise in the gastronomy, we make our brands emotionally tangible on the scene over and again. This is where the brands of the MBG Group are at home. This is where their journey begins. This is where they become successful. In two of the three properties in Germany’s top restaurants, our brands are on the menu and generate tasty sales.
Over 8,900 gastronomy customers
Over 1,500 connected beverage wholesalers
Top gastronomy
Almost 70% of Germany’s top restaurants trust us
your energizer.
RETAIL SECTOR
POS expertise across the board
Taking place in nightlife, we present our brands as unique experiences. This way, they are recognised and loved in retail. MBG Group brands are available at 40,000 food retailers. A further 800 beverage wholesalers and over 12,000 petrol stations have listed the successful brands. Thanks to specialists’ comprehensive brand support, the retail sector achieves top results without comparison.
We support over 40,000 retail customers
We support over 50 key account centres
We supply over 12,000 filling stations
Brand Management
Lena Stuckenbrock
Phone +49 5251 546 0
Downloads
For more information, see the downloads below.
